Shakey’s, a beloved brand in the Philippines, is marking its 50th anniversary with a host of exciting promotions and events that reflect its long-standing place in Filipino dining culture. From its first store on Makati Avenue in 1975 to its current status as one of the country’s top casual dining chains, Shakey’s has served as the backdrop for countless celebrations, from family gatherings to birthday parties. With over 300 locations nationwide, the restaurant has become an integral part of Filipino family dining.
For CEO Vic Gregorio, Shakey’s golden anniversary is a moment of reflection and appreciation: “Shakey’s celebrating 50 years would not happen if it weren’t for our guests.” As the brand looks to the future, it honors its past and present with new brand ambassadors and a series of fun activities.
Among the fresh faces leading Shakey’s 50th celebration are popular figures Gary Valenciano, Marian Rivera, and Gela Atayde. These three stars, known for their energetic performances, perfectly embody the brand’s vibrant spirit.
Shakey’s kicked off its anniversary festivities on March 10, 2025, at its Loyola Heights store with a special event for media and content creators. The celebration included the “Era to Era Dance Challenge,” a team competition that blended dance trends from the 1970s to today’s viral TikTok moves. Guests also enjoyed the Creators’ Choice Challenge, where they crafted their own signature pizzas with classic Shakey’s toppings.
To mark this significant milestone, Shakey’s is rolling out exciting deals and promotions:
P50 Pizza for 50 Years
Shakey’s is offering a Regular Thin Crust Manager’s Choice pizza for only P50 on March 17 and March 24, 2025, from 2 PM to 5 PM. This promotion is available for dine-in and takeout at all locations except NAIA, MCIA, Boracay, Palawan, and KCC Zamboanga.
1975 Anniversary Blowout
In honor of the year Shakey’s opened its first Philippine location, the 1975 Anniversary Blowout promo brings together a delicious meal bundle for just P1,975. Guests can enjoy:
- 1 Large Thin Crust Pizza
- 7 pieces of Chicken ‘N’ Mojos
- 6 pieces of Mozzarella Cheese Sticks
- 1 pitcher of soft drink
Additionally, the bundle includes the new anniversary-edition Supercard Classic, which comes with a Welcome Treat (choice of Skilleti, Carbonara Platter, or any Classic Pizza) and savings of up to P2,779.50, along with Super Fun Treats coupons worth P1,883 for future use at Shakey’s and partner brands.
Daily P50,000 Cash Giveaway for Supercard Holders
To further enhance its Supercard perks, Shakey’s is offering a daily cash giveaway of P50,000 for 50 days. From March 25 to May 13, 2025, every P300 spent at Shakey’s, Peri-Peri Charcoal Chicken, and R&B Tea (except at NAIA 3 and MCIA) earns customers a raffle entry. The more customers spend, the more chances they have to win.
For half a century, Shakey’s has stayed true to its mission of being a gathering place for friends and families, where good food and great memories are made. Whether it’s their iconic pizza, Chicken ‘N’ Mojos, or convenient delivery service, Shakey’s continues to honor tradition while embracing the future, ensuring it remains a beloved part of Filipino culture for generations to come.
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