Andolini’s Pizzeria in Tulsa is celebrating its 20th anniversary with a creative marketing campaign. Founder Mike Bausch has partnered with three local influencers to introduce and promote three new specialty pizzas.
In a social media post on January 8, Bausch announced the collaboration, which also supports the nonprofit Tulsa City Lights. Each new pizza is named after the influencer who helped create it. The influencers appeared in the post to generate excitement and encourage fans to try the new pies.
That same day, the influencers showcased their creations on News on 6, Tulsa’s local TV station. The host sampled each pizza and praised them enthusiastically.
“Whichever sells the most will stay on the menu permanently,” Bausch shared in the post.
One of the new pizzas, The 918 Agent, was created by Tulsa realtor and digital creator Stephen Hester (@the918agent). His pizza features a white base topped with pancetta, fried onions, and honey. Hester, who has nearly 49,000 Instagram followers and over 58,000 TikTok followers, described it as “absolutely delicious—unique, balanced, and memorable.”
The High It’s Tarra pizza was created by influencer Tarra Quinn (@highitstarra). With almost 41,000 followers on TikTok and more than 8,500 on Instagram, Quinn’s pizza features a ranch base with pickles, pancetta, and a drizzle of garlic olive oil. “I created a pickle pizza because I wanted something different,” Quinn said on News on 6. “It’s unlike anything they currently offer, and every pickle lover deserves it.”
The Tulsa Bite pizza was introduced by @tulsabite, an influencer with nearly 41,000 followers on Instagram and over 5,000 on TikTok. The pizza features cup-and-char pepperoni, pickled jalapeños, peppadew peppers, and a ranch drizzle with hot honey. “These small pepperonis have the perfect amount of crisp and flavor,” the influencer explained. “I love a bit of a spicy kick, so I added pickled jalapeños. The peppadew peppers add some sweetness.”
Bausch is known for creative promotions. In January 2023, Andolini’s set a Guinness World Record for the largest pizza party, drawing 3,357 people to the University of Tulsa. The event raised more than $40,000 for the Make-A-Wish Foundation.
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