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Hideaway Pizza Franchise Costs, Profit & Requirements For 2025

by Emma

Hideaway Pizza is a renowned pizzeria that began its journey in 1957 in Stillwater, Oklahoma. Founded by Richard “The Big Kahuna” Dermer and his wife, Marti, the original location was strategically placed near the Oklahoma State University campus. Over the decades, Hideaway Pizza has expanded its footprint, becoming a beloved name in the pizza industry.

Expansion and Growth

From its humble beginnings, Hideaway Pizza has grown significantly

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1993: The first expansion outside Stillwater occurred when trusted employees Bob Busby, Brent McMurry, and Gary Gabrel opened a new location in Tulsa’s Cherry Street District.

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2006: Entrepreneurs Darren Lister and Brett Murphy acquired the company, leading to further growth across Oklahoma and into neighboring states.

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2016: The brand ventured into Arkansas, establishing locations in North Little Rock, Conway, Fort Smith, and Benton.

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2023: Marking its entry into Texas, Hideaway Pizza opened a location in Plano, with plans for further expansion in the state.

As of August 2024, Hideaway Pizza operates 23 locations across Oklahoma, Arkansas, and Texas.

Unique Brand Characteristics

Several distinctive features define the Hideaway Pizza experience:

Decor: The restaurants are adorned with giant kites hanging from the ceilings and vibrant tie-dye themes, creating a lively and unique atmosphere.

Menu: Beyond their signature pizzas, the menu includes salads, pastas, and sandwiches, catering to a wide range of tastes.

Delivery Vehicles: In the past, Hideaway Pizza was known for its fleet of brightly colored Volkswagen Beetles used for deliveries, which became a memorable aspect of their brand identity.

Hideaway Pizza Franchise Opportunities

As of the latest available information, Hideaway Pizza operates primarily through company-owned locations and has not publicly disclosed any franchise opportunities. The brand’s expansion into new markets, such as Texas, has been managed internally, suggesting a preference for corporate growth over franchising.

Franchise Cost

Since Hideaway Pizza does not currently offer franchising opportunities, specific details regarding franchise costs are unavailable. Typically, franchise costs in the restaurant industry can vary widely based on factors such as brand recognition, location, and size of the establishment.

Franchise Requirements

In the absence of a franchising model, Hideaway Pizza has not outlined any franchisee requirements. Generally, restaurant franchises may require potential franchisees to have:

Financial Qualifications: Adequate capital to invest in the franchise and sustain operations during the initial phase.

Experience: Background in the food service industry or business management.

Commitment: Dedication to uphold the brand’s standards and values.

Franchise Process

With no franchising process in place, there are no specific steps to outline for becoming a Hideaway Pizza franchisee. Typically, a franchise process involves:

Initial Inquiry: Expressing interest and obtaining information.

Application: Submitting a formal application.

Evaluation: Assessment of the applicant’s qualifications.

Approval: Acceptance into the franchise system.

Training: Comprehensive training programs.

Opening: Establishing and launching the new franchise location.

Franchise Profit

Without specific data from Hideaway Pizza regarding franchise operations, it’s challenging to estimate potential profits. However, for context, Hideaway Pizza’s estimated annual revenue is approximately $110.3 million, with an estimated revenue per employee of $218,750.

These figures reflect the company’s overall performance and may not directly translate to individual unit profitability.

Considering a Pizza Franchise

For individuals interested in owning a pizza franchise, exploring other established brands that offer franchising opportunities is advisable. Key considerations when evaluating a franchise include:

Brand Reputation: The public perception and recognition of the brand.

Support and Training: The franchisor’s commitment to assisting franchisees.

Financial Investment: Initial fees, ongoing royalties, and required capital.

Market Demand: The popularity of the brand and product in the desired location.

Conclusion

Hideaway Pizza has established itself as a beloved regional brand with a rich history and a unique dining experience. While franchising is not currently part of their expansion strategy, aspiring franchisees can look to other reputable pizza franchises that align with their business goals. Conducting thorough research and due diligence is essential to finding the right opportunity in the competitive pizza industry.

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