ROLLE, SWITZERLAND — ADM has teamed up with Ooni Pizza Ovens, an Edinburgh-based company, to introduce a new line of flour made using regenerative agriculture practices. This flour, ideal for home pizza baking, is now available for purchase by US consumers through the Ooni website.
ADM, headquartered in Chicago with an office in Rolle, launched its regenerative agriculture initiative in the United Kingdom in 2023. This program aims to enhance soil health, biodiversity, climate resilience, and water resources through sustainable farming methods.
“We are thrilled to be working with Ooni, a company that shares our vision for a more sustainable food supply chain and an unwavering commitment to quality,” said Ashley Fuller, Commercial Director for ADM Milling. “ADM’s unique position spanning the wheat-to-flour value chain in the UK allows us to help minimize environmental impact from farm to customer. We’re proud of our global regenerative agriculture efforts, which expanded to over 2.8 million acres in 2023. We’re excited to work with great partners like Ooni to bring the value chain together and deliver the benefits of this important work.”
Ooni, known for its range of pizza ovens, also offers dough balls, dough mix, flour, yeast, and pizza sauce.
“Collaborating with ADM helps Ooni in our mission to make it easier than ever for home pizza makers to get the ingredients they need to make awesome pizza, while also respecting and protecting our planet,” said Claire Grant, Senior Project Manager for Ooni Pizza Ovens. “As part of our commitment to becoming a regenerative business, Ooni type ‘00’ pizza flour will be produced in British mills using only electricity from renewable sources.”
This partnership underscores both companies’ dedication to sustainability and high-quality food production, offering consumers eco-friendly options for their homemade pizzas.