The global frozen pizza market is set for significant expansion over the next decade. A report from Future Market Insights projects the market to grow from USD 20.2 billion in 2023 to approximately USD 36 billion by 2033, reflecting a compound annual growth rate (CAGR) of 6%.
This growth is largely driven by factors such as increasing urbanization, higher disposable incomes, and a growing preference for Western-style diets. As more people opt to eat at home, the demand for frozen pizza has surged. Companies are responding by tailoring products to consumer preferences, focusing on variety, pricing, and frequency of purchase. The market is also expected to benefit from the demand for high-quality ingredients, especially in the context of free-from and convenient food options. Additionally, the extended shelf life, easy availability, and affordability of frozen pizza are key factors supporting the market’s expansion.
Key Insights from the Frozen Pizza Market
From 2018 to 2022, the global frozen pizza market grew at a CAGR of 2.4%.
In 2018, the market size was USD 17.66 billion, increasing to USD 19.42 billion by 2022.
Thin crust pizzas dominated the market in 2022, accounting for 63.3% of the global share.
Store-based retailing led with over 66.3% of the market share in 2022.
The large pizza segment represented 51.3% of the global market in 2022.
In 2022, the United States held a 17.2% share of the global market, while China and India captured 4.8% and 25.2% respectively.
Competitive Landscape
The growing consumption of frozen pizza is encouraging manufacturers to create products with longer shelf lives. Major food and beverage companies are expected to drive global growth by introducing new flavors and entering emerging markets.
Recent Developments
In June 2021, Brazi Bites launched a new product line, Pizza’nadas, combining frozen pizzas and empanadas, available in the United States.
Dr. Oetker expanded its Ristorante frozen pizza range in the UK with the launch of a Vegan Society-certified Ristorante Margherita Pomodori pizza.
Ole & Lena’s Pizzeria announced plans to expand its frozen pizza offerings to retailers like Walmart in select U.S. locations.
Key Players in the Market
- Frozen Specialties Inc.
- Jubilant Foodworks Limited
- Convenio Foods Pvt. Ltd.
- Giovanni’s Frozen Pizza
- Monte Pizza Crust B.V.
- General Mills Inc.
- Nestlé S.A.
- McCain Foods Ltd.
- Dr. Oetker GmbH
- Daiya Foods Inc.
- Connie’s Pizza
- Conagra Brands Inc.
Market Segmentation
By Crust Type:
- Thin Crust
- Thick Crust
- Stuffed Crust
By Toppings:
- Cheese
- Meat
- Fruits and Vegetables
- Others
By Sales Channel:
- Convenience Stores
- Discounters
- Forecourt Retailers
- Hypermarkets
- Supermarkets
- Food Specialists
- Online Retail
By Size Type:
- Small
- Medium
- Large
By Region:
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- Middle East & Africa (MEA)
About Future Market Insights (FMI)
Future Market Insights, Inc. is a leading provider of market intelligence, offering insights into key market drivers. With a team of over 400 analysts, FMI serves a global client base across more than 110 countries. The firm provides advisory services, consulting, and industry trend analysis across diverse sectors, including Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals.
